Our inbound marketing workshops for Government are designed to help you develop the right strategy, tactics and culture required to deliver great results from your inbound campaigns. Delivered on-site over 1 or 2 days anywhere in the UK and tailored to your requirements, they will help you get the clarity you need for successful execution, reduce your learning curve and build across the board engagement and buy-in.
Our Inbound Workshops
Inbound Strategy Workshop
This workshop is designed for comms teams that need to build out or fine-tune their inbound marketing strategy: setting SMART goals, building your personas, developing messaging, mapping content to the citizen’s journey, planning out your campaigns for the next 12 months, selecting the right promotional tactics and aligning your people to the strategy. The output is a comprehensive inbound marketing strategy and execution plan geared to the results you want to achieve.
Duration: 2 days
Inbound Culture Workshop
Get clarity about the culture you need to develop for inbound success, pinpoint unhelpful ways of thinking and behaviours that are holding you back from achieving the results you want and build your own customised playbook describing the steps you are going to take to build a an engaged and highly motivated workforce that delivers an amazing online experience for citizens and campaigns that have real impact.
Duration: 1 to 2 days
Essentials Of Inbound Marketing for Government
Designed for teams who need to get up to speed quickly with inbound marketing principles and best practices this 1 day workshop provides an overview of the inbound methodology, the major game changers that are impacting public services communication and use cases for inbound and how an inbound approach can help Government departments and agencies better understand, engage and serve citizens.
Duration: 1 day
How Much Does It Cost?
We price our workshops based on a number of factors, including duration, audience size, location and the amount of custom content required. As a guideline our 1 day workshops start at £3,500 for up to 10 participants.
Take Your Inbound Marketing and Sales To The Next Level
If you’re ready to make the inbound Government shift contact us today to discuss whether one of our inbound workshops would be a good fit for your needs. Just submit your details below to start the conversation.